“Me and my phone” to “Me, my phone, and my immediate surroundings”
Our second event was Badass!!. Agenda for this event was to brainstorm ideas on how to monetize Pokémon specifically and Augmented Reality in general. Analysts have said that Augmented Reality Market will be worth 110 Billion USD by 2022. We discussed how AR may transform some of the core industries like retail, education, gaming, communication, tourism, and Ads in the future. AR is transforming us from
“Me and my phone” to “Me my phone and my immediate surroundings”
Business ideas brainstormed and presented were:
- In-app purchases
- Ads in Apps
- Sponsored location a.k.a Lures.
- Retail. Purchasing a couch and checking out how it fits your living room. Example Ikea AR catalog and Pair.
- Construction and design.
- Pokémon platform for tourists. Ten spots to visit in a city etc.
- Education and tutoring.